How It Works

Simple process.
Serious results.

Four steps from your first message to copy that converts. No surprises, no bloat.

Free Copy Audit

Send me a link to your site or paste in your current copy. Within 48 hours, I'll send you a detailed breakdown of what's working, what's costing you sales, and what to prioritize first.

This is completely free with no pitch call required. You get real, actionable feedback before you spend a single dollar. If you want to work together after that, great. If not, the feedback is yours to keep.

Strategy & Voice Discovery

Once you decide to move forward, we spend time getting the strategy right before a single word is written. I'll dig into your brand, your ideal buyer, your competitors, and what makes your jewelry genuinely different.

This is where most copywriters cut corners. Getting the strategy wrong means writing beautiful copy that still doesn't convert. I don't skip this step.

Copy Delivered, Revision Included

You receive polished, conversion-ready copy on a clear, agreed timeline. Deliverables come formatted and ready to drop directly into your platform of choice.

One round of revisions is always included because the goal is copy you're genuinely proud to put your name on. If something doesn't feel right, we fix it.

Launch & Optimize

Once copy goes live, we track what it does. Good copy is a living thing: it gets better with data. If something underperforms in the real world, we refine it.

For retainer clients, this ongoing feedback loop is built into the relationship. For project clients, a follow-up check-in is included 30 days after launch.

FAQ

Questions we get a lot.

Most website copy projects are delivered within 7-10 business days from the strategy call. Email sequences typically take 5-7 days. Rush delivery is available for an additional fee. I'll always give you a clear timeline upfront before we start.
Not at all. All work happens remotely. Strategy sessions are via video call, deliverables are shared via Google Docs or your preferred platform. I work with brands across North America and internationally.
Not much. A link to your current site or social media is enough to start the free audit. For paid projects, I'll send a short intake questionnaire about your brand, your best customers, and your goals. The whole thing takes about 20 minutes to fill out.
Every project includes at least one full revision round. If the copy still doesn't feel right after revisions, I'll refund you in full. I've never had to do that, but the offer is real. You only pay for work you genuinely want to use.
Primarily, yes. Specializing in jewelry and premium accessories means I already understand your buyer's psychology, the way luxury consumers research and purchase, and the copy conventions that work (and don't) in this space. I occasionally work with adjacent luxury or handcraft brands. Reach out and we can see if it's a fit.
Absolutely. Most clients start with a homepage rewrite or a single email sequence, see the impact, and come back for more. There's no minimum commitment required and no pressure to expand unless you want to.

Ready to start with step one?

The free audit takes 5 minutes to request and 48 hours to receive. It's the easiest way to find out what your copy is actually costing you.

Request Your Free Audit

No call required. No credit card. Just honest feedback.