What We Do

Copy for every part of
your customer journey.

Four focused services, each built to move buyers from curious to converted.

Foundation

Website Copy

Your website is your hardest-working salesperson. It's open 24/7, reaching customers you'll never meet, making a first impression you can't redo. Generic copy loses that sale. Specific, desire-driven copy wins it.

I write homepage, product, collection, and about page copy that speaks directly to your buyer's desires, handles their unspoken objections, and makes the decision to buy feel obvious.

  • Homepage with above-the-fold hook and value proposition
  • Product page copy for up to 10 SKUs
  • Collections and category page copy
  • About page and brand story
  • On-page SEO: title tags, meta descriptions, keyword integration
  • One full revision round included
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Retention

Email Sequences

Email is the highest-ROI channel in e-commerce. The average jewelry brand leaves thousands on the table every month with weak automation. A well-built email sequence runs in the background, generating revenue while you focus on your craft.

I build and write the flows that matter most: welcome, abandon browse, abandon cart, post-purchase, and win-back. Every email has one job and knows how to do it.

  • Welcome series (3-5 emails)
  • Abandoned cart flow (3 emails)
  • Post-purchase sequence (2-3 emails)
  • Win-back campaign (2 emails)
  • Subject lines, preview text, and body copy
  • Compatible with Klaviyo, Mailchimp, and most ESPs
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Acquisition

Ad Copy & Social

Paid traffic only works when the copy earns the click. Most ad copy sounds like everyone else's. I write scroll-stopping hooks and ad bodies that feel native, speak to desire, and make your cost-per-click actually worth it.

Beyond paid, your organic social captions are micro-selling opportunities. I write captions with a clear brand voice that builds community and drives traffic back to your site.

  • Meta (Facebook/Instagram) ad copy — 5 variations per campaign
  • Google search ad copy — headlines and descriptions
  • 10 organic social captions with hooks
  • Story and reel script frameworks
  • A/B testing copy variants
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Authority

SEO Blog Content

Paid ads stop working the moment you stop paying. SEO content compounds. A well-ranked article drives qualified traffic for years, not days. For jewelry brands, buyers research before they purchase — they're reading before they're buying.

I research your keyword opportunities, write long-form articles that genuinely inform your audience, and structure them to rank. Every piece builds your authority and your search presence simultaneously.

  • Keyword research and content strategy (topics + search volume)
  • 1,200-2,000 word articles, fully optimized
  • Internal linking recommendations
  • Meta title, description, and header structure
  • Available as monthly retainer (2-4 articles/month)
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Pricing

Simple, transparent pricing.

All packages include one revision round. Custom scopes always available.

Starter
USD $500
one-time project
  • Homepage copy
  • Up to 3 product pages
  • Meta descriptions included
  • 1 revision round
  • 5-day delivery
Get Started
Most Popular
Growth
USD $1,200
one-time project
  • Full website copy (up to 8 pages)
  • 3-email welcome sequence
  • About page & brand story
  • On-page SEO throughout
  • 2 revision rounds
  • 7-10 day delivery
Get Started
Authority
USD $800
per month retainer
  • 2 SEO articles per month
  • 8 social media captions
  • Monthly keyword report
  • Email newsletter (1/month)
  • Ongoing revisions included
Get Started

Not sure which service you need?

Start with a free copy audit. I'll review what you have, identify the biggest gaps, and recommend exactly where to start. No commitment, no pitch. Just a clear picture.

Get Your Free Audit

48-hour turnaround. Zero strings attached.